The Enterprise Centre

University of Hull

Cottingham Road

Hull,  HU6 7RX

01482 464939


Authentic Voice

Listening to Your Customer

Why do organisations need to seek Customer Feedback?

Both the CQC and SCIE focus on the importance of listening to customer feedback and acting upon it to help deliver high quality and excellent care.

For an organisation whose priority is to give a quality service, hearing, understanding and acting upon your customers voice, and making this seamless with your service, is crucial in the creation of excellent care.

Getting customers and keeping them are the only revenue creating activities of your business, all other activities create cost.

Pathways in Excellence (PiE) specialises in finding and creating

collaborative ways of acquiring customer feedback and using it to drive organisational change and deliver extraordinary person centred care.

We at PiE call this seeking the

Authentic Voice.

Customers enter your service via referrals from other agencies or by self referral. Building your relationship with your customer from this point allows negotiation which continues across three phases:

Contacting, Contracting and Evaluating.

Common ground can be negotiated between what customers want and what you will provide using PiE’s Negotiated Needs Tool together with your initial assessment. Working with this understanding, you can evaluate the agreed delivery of service and evidence how customers influence your care provision package.

Through evaluation you will have:

Meeting Customers Needs

in their world

Authentic Voice

Understanding the Authentic Voice, enable you to:

AV brochurev3-1.pdf

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